Katri Niskanen offers ready-to-wear and bridal collections as well as unique
made-to-measure evening gowns. You can spot her creations anywhere from
private occasions to TV shows and national and international galas.
Founded in 2010, the brand is known for Scandinavian elegance, sculptural
drapings and comfortable cuts creating elegant and feminine silhouettes, making
your day effortless and easy and yet as festive as you want.
Her versatile and multi-purpose designs bring timeless elegance to everyday
The goal with the brand was to introduce fashion that she thought was missing in Sweden. Today, By Malina is well known for the use of bright colors and patterns, that contributes to making the designs and pieces stand out in the most amazing way. These designs and patterns breathe the colorful and energetic world that is embodied in by Malina.
By Malina develops own patterns for each season, which breathes the brand and it’s colorful and energetic world. The patterns contribute in making the designs of By Malina’s pieces stand out in the most amazing way and makes every piece unique.
In 2016 I hade the guts to fulfill my dream and launched my own webshop.
As a supporter of the Slow Fashion movement e/s design strives to design and produce clothing that can be adapted according to body type, personality, and event. In this way, our clothes may be used over and over again for many years. For us, high-qualitaty materials, smart sewing techniques and classic silhouettes are more important than current fashion and trends – and all our products are handmade in FINLAND.